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AI and the Agency / Advertiser relationship : How to reinvent the collaboration model ?

Optimizing media performance in retail with the "Eretail Media Dashboard" : the Yoplait case study

The secrets of IKEA France data-marketing success, presented by Carole Feleppa, CMO IKEA France & Vincent Druguet, CEO VML.

The redesigned and significantly upgraded experience overhauls its career discovery and recruitment platform, adfcareers.gov.au

Customers are used to simple, fast and convenient purchases from B2C environments. They are starting to demand the same from B2B.