At VML, being Human First is our guiding creative philosophy. We believe the most powerful ideas — the ones that truly move people and businesses forward — are born from a deep and empathetic understanding of human needs, desires, and motivations. Our Human First approach means putting people at the center of everything we do to create award-winning work that inspires, connects, and has a real impact on people’s lives while delivering tangible business results for the brands we serve.
See a selection of our work below or use the drop down menus to filter by expertise and location.
Our Work
TA-TA
GIFcommerce
Tata transformed Uruguayan seniors' trusted WhatsApp GIFs into an e-commerce channel by embedding discount codes and boosting online sales
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TA-TA
The Rewards Bag
A smart reusable bag that rewards shoppers with personalized discounts, boosting sales and sustainability.
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Danubio
Change the Chants
Fans of Danubio FC unite to change how they support their team
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