The National Lottery
The National Lottery: Dreams Waiting To Happen
A new brand platform for The National Lottery that celebrates everyday hopes and possibilities.
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VML is a global creative company - formed from the unification of Wunderman Thompson and VMLY&R - two of the most-awarded creative agencies in the world.
With the interconnectivity of world-class brand experience, customer experience and commerce capabilities, VML is equipped to support clients on creative brand growth strategy and transformation initiatives, all powered by deep data, marketing technology, and platform expertise.
VML connects a global network of over 26,000 people across 55+ markets.
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Our Work
Horse Racing Ireland
HRI: Racing Runs in Us
Reconnecting the nation with horse racing as a cultural heartbeat deeply woven into Irish heritage.
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Bank Of Ireland
Bank of Ireland: Personal Current Accounts – Confidence When It Counts
A bold, Gen Z focused campaign showing how banking with Bank of Ireland means instant control, confidence and no drama - even when things go sideways.
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Irish Cancer Society
Irish Cancer Society: We Won’t Stop
A new brand platform for the Irish Cancer Society
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Our Office
Insights
News
In The Press
Horse Racing Ireland Spot Is an Ode to Ireland's Racing Roots
Folk VML Campaign reconnects the public with the often-unseen presence of horse racing in everyday Irish life
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