At VML, being Human First is our guiding creative philosophy. We believe the most powerful ideas — the ones that truly move people and businesses forward — are born from a deep and empathetic understanding of human needs, desires, and motivations. Our Human First approach means putting people at the center of everything we do to create award-winning work that inspires, connects, and has a real impact on people’s lives while delivering tangible business results for the brands we serve.
See a selection of our work below or use the drop down menus to filter by expertise and location.
Our Work
Gobierno de Chile – CENABAST
Don't Stop Motion
A groundbreaking film co-created by rheumatoid arthritis patients
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Chile Ministry of Transport
Social Wreaths
A culturally resonant campaign reducing road deaths in Chile by 17% through innovative and impactful roadside memorials
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Fundación Nuestros Hijos Chile
The Other Patients
A powerful and impactful campaign that shows the unseen childhood cancer patients: parents and caregivers
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Gobierno de Chile - Min. Salud
Worm Food
What happens when organ donation is left unsaid?
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AB INBEV
Steal Artois
A unique line of apparel to steal glances and... a little something extra
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World Wildlife Fund
Nature Is Calling For Help
Real recordings of Australian birds lead the fight against global deforestation
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AFP ProVida
Programa Provida Mujer
Supporting women's work development so they can save for the future.
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INACAP
The Footprint of the Future
INACAP empowers students to reduce their carbon footprint and take action to benefit the future of the planet.
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