At VML, being Human First is our guiding creative philosophy. We believe the most powerful ideas — the ones that truly move people and businesses forward — are born from a deep and empathetic understanding of human needs, desires, and motivations. Our Human First approach means putting people at the center of everything we do to create award-winning work that inspires, connects, and has a real impact on people’s lives while delivering tangible business results for the brands we serve.
See a selection of our work below or use the drop down menus to filter by expertise and location.
Our Work
Bayer
Anything But Normal: Redefining Women's Health
VML Health & Bayer empower women to question assumptions, redefine their well-being, and advocate for better care
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Sanofi
The Power of Chasing a Dream: Sanofi Corporate Campaign
VML Health launches global reputation campaign to highlight Sanofi's purpose: “We chase the miracles of science to improve people’s lives."
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Istituto Cardiologico Monzino
Women at Heart
Because cinema isn't just art, it's influence
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Biogen and FundAME
Not A Lonely Journey
An inspirational and practical travel guidebook for disabled travelers who long to explore the world
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ITA Airways
A Sky Full Of Italy
ITA Airways is able to provide an amazing Italian customer experience.
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Lavazza
The Italy I would like
There’s nothing better than having a coffee and a conversation together.
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Danone
Listen to your heart
Sing with us LISTEN TO YOUR HEART and take care of your health.
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Rinascente
Rinascente - Come Closer
The beauty within Rinascente worlds through the new Spring/Summer 2023 Campaign.
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Rinascente
Rinascente - Have a look
The beauty within Rinascente worlds through the new Spring/Summer 2022 Campaign.
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Campari
Fellini Forward
The first short film using AI to bring Fellini’s creative genius back to life.
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Gillette
The Beard's Derby: Bomber vs King
Who is cooler? The bearded man or the clean shaven man? Fight for your style.
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