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The Future Shopper 2024 has landed
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Marketplaces - the Good, the Bad and the Unfulfilled
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Cannes Lions 2024: Trends and takeaways
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The Future 100: A retrospective
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Tomorrow's Commerce 2024
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The Future 100: 2024
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Insights
Insight
The Future Shopper 2024 has landed
Our biggest report yet explores the evolving shopper landscape globally and new opportunities for brands to drive long-term success
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Insight
Amazon Prime Day 2024: Record Revenue, Innovations and Competition
An early kick-off to back-to-school and holiday shopping season
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Insight
7 ways automotive brands can navigate the industry’s digital disruption
We take a closer look at the key areas requiring transformation to navigate this rapidly evolving environment
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Insight
Conversations in Commerce LA: Customer Retention Fireside Chat with Shopify
Take a deep dive into the complexities of customer retention in a fireside chat with Diff, VML’s Shopify Center of Excellence.
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Insight
The Future Audience
Webinar: The Future Audience is Here
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Insight
The crucial role of Data Governance in transforming the CPG industry
Unpacking the 3 key roles critical to the effectiveness of Data Governance and why it has emerged as a strategic imperative for CPGs today
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Insight
Trailblazers of Tomorrow
Decoding Generation Alpha and the Social Commerce Opportunity
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Insight
Tomorrow's Commerce 2024
20 future trends to pique the interest and shape the plans of business leaders today
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Insight
NRF: Retail’s Big Show 2024 Takeaways
From AI to Retail Media, plus innovation at scale
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Insight
Luxury in Flux? The trends outlook for 2024
Read our Top 10 Luxury Sector Trends for 2024
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Insight
Gaming, what in the metaverse is happening?
And why this matters for today's retailers
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Insight
The Brave New World of Creative Commerce
From subconscious ordering to Gen Z banking on Twitch
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Insight
Holiday Wrap 2023
Global wrap-up of the world’s biggest shopping events
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Insight
How Chat GPT helps writers with dyslexia
Using ChatGPT or any other LLM tool can be incredibly helpful for those of us who struggle to get our thoughts down on paper
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Insight
Consumer optimism up, but pragmatism rules
Holiday season 2023 purchasing is looking intentional and practical, says Tyler Murray, US CEO of WPP’s VMLY&R Commerce
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The Future Shopper Report 2023
An unparalleled view into the world of online commerce and shopping behavior to help you win online
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Other Insights
Insight
The patient will see you now: Why embracing discomfort could transform patient engagement
Patient and advocacy expert, John Manwaring, shares some personal take outs from his career journey into health and some essential do’s and don’ts.
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Insight
Creator Content That Over-Delivers
Fast, efficient, authentic – a new whitepaper from VML's influencer marketing agency Obviously shows how brands can have it all with their creator content
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Insight
Controlling Content Chaos
A comprehensive guide to enhancing customer value through effective content strategy and management
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Insight
Augmented World Expo 2024
AWE 2024 lived up to its reputation as the premier trade conference for all things AR, VR, AI and spatial computing
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