Office Detail

Berlin

VML (formerly WT)

Litfaß-Platz 1
Berlin 10178
Germany

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Office Detail

Frankfurt

VML (formerly WT)

Darmstädter Landstrasse 112
Frankfurt am Main 60598
Germany

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Office Detail

Munich

VML (formerly WT)

Rosenheimerstr. 145 d
Munich 81671
Germany

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Hello. We are VML. We are a dynamic and innovative digital agency ready to make a mark. We take pride in inspiring growth for our clients in a fast-evolving world.

We bring together our expertise in Brand Experience, Customer Experience, and Commerce to create our unfair advantage:

Not only can we come up with outstanding creative solutions for your brand, we can also bring the technological know-how needed to deliver these ideas to a personalized customer experience at scale and close the deal with your customers and clients. We coined this approach "Brand to End".

With a refined operational model, our seasoned team of 220+ experts, creators, innovators, and achievers operates efficiently from Germany. But we don’t stop here. We seamlessly connect to our network of 30,000 colleagues in 60+ markets worldwide, as well as our high-performing centers of excellence. This framework empowers our clients, providing them with the scale and efficiencies necessary for success, no matter how big, small, local, or global their business is.

How can we help you? Reach out and say hello! We can't wait to meet you.

WHAT WE DO

We understand that effective branding and campaigns require a deep understanding of culture, consumers, category, competition, and the company. We use data-driven strategies to shape brands and create integrated campaigns across the full customer journey. With emotional, enduring brand ideas that resonate with global customers both in B2C and B2B.

Too many experiences fall short of the ambition of the business, and the expectations of customers. We get the ambition and the reality to match. We examine every touchpoint in the omni-channel journey to determine solutions for how to organize content, integrate services, and present communications that are worthy of your customer’s time & money and create true brand preference.

Our commerce team delivers e-commerce strategies, technology expertise and content production for all relevant sales channels: D2C, Amazon and other marketplaces, and social commerce.

We love to create content that matters. Our team of experts is skilled in identifying trends and insights through social listening, managing communities to foster meaningful interactions, partnering with influencers and creators to amplify your brand's message, and providing seamless social commerce experiences. Across all channels, from TikTok to Linkedin, from Amazon to your own brand site or magazine.

We help brands use data to be more inspiring. Both in their marketing and CX. Our marketing science team delivers consumer insights and customer segmentation using AI and machine learning, while our data engineers enable your single customer view. With bespoke solutions for AI audience testing & brand governance, content insights & audience planning, and data ethics, we empower brands to make smarter decisions.

We design, build, manage, and run complex technology ecosystems that give brands the capabilities to fuel growth. With technology agnostic consulting we can focus on both, creating a better customer experience and a higher ROI for you. Enabled by 50+ global MarTech partnerships.

OUR CLIENTS

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B2B

VML is a global authority on B2B marketing, helping brands grow by inspiring emotional connections throughout the customer journey. Our Inspired B2B Assessment Score helps brands evaluate their B2B strategy's impact and prioritize efforts for optimal growth.

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Health

Our experts for healthcare and life science brands draw on many years of experience with the pharmaceutical and healthcare industries. From strategy and concept development to campaigns and medical content, we develop individual solutions for healthcare professionals, patients and doctors.

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Our Work

MOIA

Sharing Sucks

VW Ride-pooling service MOIA openly declares that sharing sucks
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DocMorris

The Gesundbergs

Launch Campaign ePrescriptions
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Doc Morris Visual Familie Gesundberg PR 3
The Kraft Heinz Company

Your Heinz for Cooking

Heinz enters German kitchens with Tomato Frito, a new tomato-based sauce.
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VML Spain Heinz Frito
Beiersdorf

Skinterviews

The 1st global brand campaign for Eucerin
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EUC Skinterviews

Insights

Peach Fuzz Pantone Color of the Year 2024
Insight

The Future 100: 2024

Revealing the 100 trends that will change the world.
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Inspire Score23 Social WT COM Hero
Insight

Inspire B2B 2023

The Top 100 Most Inspiring B2B Brands in the World
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News

Doc Morris Visual Familie Gesundberg PR
In The Press

The Gesundbergs

With the launch of e-prescriptions in Germany, VML presents a humorous campaign for the online pharmacy DocMorris.
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News

VML Germany announces Vanessa Kerkhoff as CEO

Operational from January 1, 2024, VML has entered the German market with offices in Berlin, Frankfurt am Main, Munich, and Düsseldorf.
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In The Press

Sharing Sucks

The new brand campaign for the ride-sharing provider MOIA builds on humor and a strong community spirit.
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PR Asset
In The Press

VML Germany celebrates the triplet

With MOIA, NUK, and DocMorris it hails a multiplicity of new customers for the network agency.
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Our Leadership