OUR CLIENTS
Germany
Office Detail
Düsseldorf
Office Detail
Frankfurt
We create connected brands to drive growth.
We combine creativity, intelligence and technology to build the systems behind modern growth. Our solutions empower brands to move swiftly, scale smartly and deliver measurable impact across brand, customer experience and commerce. Our operating model combines 220+ local experts with VML’s global network of 30,000 colleagues across 60+ markets and 5,000 technologists in our Centers of Excellence, delivering the expertise and scale to drive lasting client success.
Want to get in touch? [email protected]
WHAT WE DO
We understand that effective branding and campaigns require a deep understanding of culture, consumers, category, competition, and the company. We use data-driven strategies to shape brands and create integrated campaigns across the full customer journey. With emotional, enduring brand ideas that resonate with global customers both in B2C and B2B.
Too many experiences fall short of the ambition of the business, and the expectations of customers. We get the ambition and the reality to match. We examine every touchpoint in the omni-channel journey to determine solutions for how to organize content, integrate services, and present communications that are worthy of your customer’s time & money and create true brand preference.
Our commerce team delivers e-commerce strategies, technology expertise and content production for all relevant sales channels: D2C, Amazon and other marketplaces, and social commerce.
We love to create content that matters. Our team of experts is skilled in identifying trends and insights through social listening, managing communities to foster meaningful interactions, partnering with influencers and creators to amplify your brand's message, and providing seamless social commerce experiences. Across all channels, from TikTok to Linkedin, from Amazon to your own brand site or magazine.
We help brands use data to be more inspiring. Both in their marketing and CX. Our marketing science team delivers consumer insights and customer segmentation using AI and machine learning, while our data engineers enable your single customer view. With bespoke solutions for AI audience testing & brand governance, content insights & audience planning, and data ethics, we empower brands to make smarter decisions.
We design, build, manage, and run complex technology ecosystems that give brands the capabilities to fuel growth. With technology agnostic consulting we can focus on both, creating a better customer experience and a higher ROI for you. Enabled by 50+ global MarTech partnerships.
B2B
VML is a global authority on B2B marketing, helping brands grow by inspiring emotional connections throughout the customer journey. Our Inspired B2B Assessment Score helps brands evaluate their B2B strategy's impact and prioritize efforts for optimal growth.
Health
Our experts for healthcare and life science brands draw on many years of experience with the pharmaceutical and healthcare industries. From strategy and concept development to campaigns and medical content, we develop individual solutions for healthcare professionals, patients and doctors.
Commerce Consulting
VML's Commerce Consulting transforms business challenges into growth opportunities through strategic & operational sales and marketing expertise. Our experienced consultants develop commercial strategies and deliver actionable solutions that drive measurable business outcomes.
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Our Work
The Kraft Heinz Company
Your Heinz for Cooking
Insights
AI agents will be the shoppers of tomorrow
The Future 100 celebrates ten years
News
Alexandrea Swanson named Head of Business Development
Ready Set Ford
Bayer and VML Champion Women's Health
VML Named Network of the Year at the Epica Awards
Our Leadership
VML Germany GmbH | Darmstädter Landstr. 112 | 60598 Frankfurt am Main, Germany | [email protected] | +49 30 802080955 | Management: Christian Bihn, Vanessa Kerkhoff, Jens Kurznack, Simona Suman, Peter Van | Amtsgericht Frankfurt am Main | HRB 84 045 | VAT Reg. Nr. DE215924011